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	<title>Filippa K &#187; USA</title>
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	<link>http://www.filippa-k.com</link>
	<description>Filippa K is the leading Scandinavian fashion brand with a design and look that breathes style, simplicity and quality. Filippa K is sold in 20 markets all over the world, through 40 Filippa K stores, 25 Filippa K shop-in-shops and 700 selected premium retailers.</description>
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		<title>San Francisco</title>
		<link>http://www.filippa-k.com/news/stores/san-francisco.html</link>
		<comments>http://www.filippa-k.com/news/stores/san-francisco.html#comments</comments>
		<pubDate>Mon, 29 Dec 2008 14:07:16 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Stores]]></category>
		<category><![CDATA[USA]]></category>

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		<description><![CDATA[Built in a new, revised store concept inspired by the brand’s core values of artistic minimalism and dedication to architecture.]]></description>
			<content:encoded><![CDATA[<h2>artistic minimalism and dedication to architecture</h2>
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<dt class="wp-caption-dt"><img class="size-full wp-image-4226" title="fk_sanfrancisco_front" src="http://www.filippa-k.com/wp-content/uploads/2009/01/fk_sanfrancisco_front.jpg" alt="" width="644" height="393" /></dt>
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<p>Located in the heart of the city at 66 Kearny Street, the new store is the 42nd Filippa K store to open worldwide.
<p>Designed by Aaro Arkitekter along with founder and creative director Filippa Knutsson. Filippa K’s San Francisco location is the first store to be built in a new, revised store concept inspired by the brand’s core values of artistic minimalism and dedication to architecture. Adjacent to Maiden Lane, one of the city’s stylish shopping district areas, the 2,000 square foot space transforms a former bank with lofty ceilings into a relaxing, calm atmosphere that exudes a warm sense of understated style.
<p>“We have been looking at the US market for a long time and are excited to start the US expansion in San Francisco since the city has so many coherent values with those of Filippa K. I have been very involved in the creation of the new concept which very much represents my personal taste in architecture, art and interior design.” says Filippa Knutsson, Creative Director.
<p>More images and updates will come.
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