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	<title>Filippa K &#187; Collection</title>
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	<link>http://www.filippa-k.com</link>
	<description>Filippa K is the leading Scandinavian fashion brand with a design and look that breathes style, simplicity and quality. Filippa K is sold in 20 markets all over the world, through 40 Filippa K stores, 25 Filippa K shop-in-shops and 700 selected premium retailers.</description>
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		<title>Men&#8217;s Summer Collection</title>
		<link>http://www.filippa-k.com/news/summer-collection.html</link>
		<comments>http://www.filippa-k.com/news/summer-collection.html#comments</comments>
		<pubDate>Wed, 20 Apr 2011 08:58:11 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[2011]]></category>
		<category><![CDATA[Collection]]></category>
		<category><![CDATA[Man]]></category>
		<category><![CDATA[Spring/Summer]]></category>

		<guid isPermaLink="false">http://www.filippa-k.com/?p=8595</guid>
		<description><![CDATA[Fresh, clean and crisp are values that are captured in this mid season collection. Linen pullovers and and oxford voile shirts...]]></description>
			<content:encoded><![CDATA[<h2>New Arrivals in store</h2>
<p><img class="alignnone size-full wp-image-8596" src="http://www.filippa-k.com/wp-content/uploads/2011/04/man1.jpg" alt="" width="644" height="469" />
<p>Fresh, clean and crisp are values that are captured in this mid season collection. Linen pullovers and and oxford voile shirts together with light cotton pants have you feeling casually well dressed and smart whether it be for night or day, work week or weekend off.
<p><span id="more-8595"></span>
<p><img class="alignnone size-full wp-image-8597" title="man2" src="http://www.filippa-k.com/wp-content/uploads/2011/04/man2.jpg" alt="" width="644" height="469" />
<p>Unexpected use of materials, such as a well fitted blazer in light  single jersey adds a modern touch to the classic garments. Color wise,  the collections tusk beige and light grey feels up to date when worn  with the array of light, mid and dark blues that the collection holds.
<p><a href="http://collection.filippa-k.com/man/summer-collection">Men&#8217;s Summer Collection &gt;</a>
<p>What do you think, do you like this?
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		<title>Women&#8217;s New Arrivals</title>
		<link>http://www.filippa-k.com/news/womens-new-arrivals-2.html</link>
		<comments>http://www.filippa-k.com/news/womens-new-arrivals-2.html#comments</comments>
		<pubDate>Wed, 20 Apr 2011 07:28:37 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[2011]]></category>
		<category><![CDATA[Collection]]></category>
		<category><![CDATA[Spring/Summer]]></category>
		<category><![CDATA[Woman]]></category>

		<guid isPermaLink="false">http://www.filippa-k.com/?p=8600</guid>
		<description><![CDATA[Mid season news are just arriving in stores, introducing a collection with a feminine, relaxed expression...]]></description>
			<content:encoded><![CDATA[<h2>Summer Collection</h2>
<p><img class="alignnone size-full wp-image-8602" src="http://www.filippa-k.com/wp-content/uploads/2011/04/woman1.jpg" alt="" width="644" height="468" />
<p>Mid season news are just arriving in stores, introducing a collection with a feminine, relaxed expression. A muted color palette of washed out army green and nude beige is punctuated by crisp white, dark navy and cherry pink.
<p><span id="more-8600"></span>
<p><img class="alignnone size-full wp-image-8601" src="http://www.filippa-k.com/wp-content/uploads/2011/04/woman2.jpg" alt="" width="644" height="469" />
<p>While the simplistic design gets an indisputable elegance from flowing,  drapey materials, clean cut jersey dresses and drawstring skirts add a  contrast and twist that makes the collection truly versatile.
<p><a href="http://collection.filippa-k.com/woman/summer-collection" target="_self">Women&#8217;s Summer Collection &gt;</a>
<p>What do you think, do you like this?
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		<title>Campaign</title>
		<link>http://www.filippa-k.com/news/company/campaign.html</link>
		<comments>http://www.filippa-k.com/news/company/campaign.html#comments</comments>
		<pubDate>Mon, 01 Sep 2008 13:46:11 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[Company]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[Collection]]></category>
		<category><![CDATA[Fall/Winter]]></category>
		<category><![CDATA[Models]]></category>
		<category><![CDATA[Patrik Sehlstedt]]></category>
		<category><![CDATA[Ursula Wångander-Maiden]]></category>

		<guid isPermaLink="false">http://www.filippa-k.com/?p=2026</guid>
		<description><![CDATA[retrospect – Fall/Winter 2003]]></description>
			<content:encoded><![CDATA[<h2>retrospect – Fall/Winter 2003</h2>

<a href='http://www.filippa-k.com/news/company/campaign.html/attachment/filippak_f03_campaign_001' title='filippak_f03_campaign_001'><img width="634" height="625" src="http://www.filippa-k.com/wp-content/uploads/2008/09/filippak_f03_campaign_001.jpg" class="attachment-full" alt="Photographer: Patrik Sehlstedt. Stylist: Ursula Wångander-Maiden. Models: Daniel Schmickel" title="filippak_f03_campaign_001" /></a>
<a href='http://www.filippa-k.com/news/company/campaign.html/attachment/filippak_f03_campaign_002' title='filippak_f03_campaign_002'><img width="634" height="625" src="http://www.filippa-k.com/wp-content/uploads/2008/09/filippak_f03_campaign_002.jpg" class="attachment-full" alt="filippak_f03_campaign_002" title="filippak_f03_campaign_002" /></a>
<a href='http://www.filippa-k.com/news/company/campaign.html/attachment/filippak_f03_campaign_003' title='filippak_f03_campaign_003'><img width="634" height="625" src="http://www.filippa-k.com/wp-content/uploads/2008/09/filippak_f03_campaign_003.jpg" class="attachment-full" alt="filippak_f03_campaign_003" title="filippak_f03_campaign_003" /></a>
<a href='http://www.filippa-k.com/news/company/campaign.html/attachment/filippak_f03_campaign_004' title='filippak_f03_campaign_004'><img width="634" height="625" src="http://www.filippa-k.com/wp-content/uploads/2008/09/filippak_f03_campaign_004.jpg" class="attachment-full" alt="filippak_f03_campaign_004" title="filippak_f03_campaign_004" /></a>

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		<title>Hamburg</title>
		<link>http://www.filippa-k.com/news/stores/hamburg.html</link>
		<comments>http://www.filippa-k.com/news/stores/hamburg.html#comments</comments>
		<pubDate>Thu, 08 May 2008 10:21:20 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[Stores]]></category>
		<category><![CDATA[Aaro Arkitekter]]></category>
		<category><![CDATA[Collection]]></category>
		<category><![CDATA[Germany]]></category>
		<category><![CDATA[Hamburg]]></category>

		<guid isPermaLink="false">http://www.filippa-k.com/?p=2570</guid>
		<description><![CDATA[next major concept store PRESS Filippa K continues to expand in Germany with the opening of a major new concept store in Hamburg, its fifth in Germany. As consumer demand keeps growing, Germany has become Filippa K’s most important growth market. Filippa K launches a 400 m2 concept store in a beautiful three-story Jugendstil building [...]]]></description>
			<content:encoded><![CDATA[<h2>next major concept store</h2>
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<p><span style="color: #000000;">PRESS</span> Filippa K continues to expand in Germany with the opening of a major new concept store in Hamburg, its fifth in Germany. As consumer demand keeps growing, Germany has become Filippa K’s most important growth market.
<p>Filippa K launches a 400 m2 concept store in a beautiful three-story Jugendstil building in the heart of Hamburg’s most fashionable shopping district. The store will carry the full range of women’s and men’s fashion, shoes, bags, and accessories from Filippa K &#8211; known for a distinct Scandinavian design style that combines minimal urban elegance with high fashion. Since its foundation in Sweden in 1993, Filippa K has grown rapidly with concept stores in Sweden, Norway, Denmark, the Netherlands, Belgium, Germany and Switzerland, as well as by 750 selected retailers worldwide.
<p>Germany has become Filippa K’s most important growth market. In addition to the Hamburg location, Filippa K has opened several concept stores in Munich, Berlin and Düsseldorf. Filippa K is also represented by some 100 selected retailers throughout Germany, such as AVE in Stuttgart, Stierblut in Munich and Kadewe in Berlin and Munich.<em></em>
<p><em>”We have received a fantastic response from our German customers, and we are investing heavily in the German market. In the long term, we expect Germany to become our biggest and most important market.” </em>says Jan Carl Adelswärd, CEO.
<p>Housed in a classic Jugendstil building next to a small square, the new Hamburg location is reminiscent of an exclusive little department store with a grand entrance hall and exceptionally high ceilings and windows that create a bright, elegant ambience of style, simplicity and quality.
<p>Designed by Aaro Arkitekter, the unique architecture expresses the essence of the Filippa K design philosophy: a stylish combination of classic elegance, serene minimalism and contemporary urban edge. Mixing the classic with the contemporary, the majestic former auction hall has been carefully updated to a stylishly modern Filippa K concept store. The original whitewashed stone walls and stucco have been juxtaposed with modern ash wood floors, minimal white interiors and edgy details such as concrete, platinum backdrops and silk drapes.
<p>Located on Hohe Bleichen 28, the new store will launch with a large opening event on May 8th for a select group of guests from the Hamburg fashion, media, music and art scene. The next day, the store opens its door to the public.
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		<title>Zürich</title>
		<link>http://www.filippa-k.com/news/stores/zurich-2.html</link>
		<comments>http://www.filippa-k.com/news/stores/zurich-2.html#comments</comments>
		<pubDate>Thu, 06 Mar 2008 09:18:48 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[Press]]></category>
		<category><![CDATA[Stores]]></category>
		<category><![CDATA[Aaro Arkitekter]]></category>
		<category><![CDATA[Collection]]></category>
		<category><![CDATA[Switzerland]]></category>
		<category><![CDATA[Zürich]]></category>

		<guid isPermaLink="false">http://www.filippa-k.com/?p=1683</guid>
		<description><![CDATA[second concept store in Switzerland PRESS Filippa K continues its Swiss expansion with the opening of a second Filippa K concept store in the prestigious area around Schweizergasse in Zurich. Following the success of the first Filippa K concept store in Zurich’s Sihlcity, Filippa K now launches a unique new concept store on Schweizergasse. The [...]]]></description>
			<content:encoded><![CDATA[<h2>second concept store in Switzerland</h2>
<p><span style="color: #000000;">PRESS</span> Filippa K continues its Swiss expansion with the opening of a second Filippa K concept store in the prestigious area around Schweizergasse in Zurich.
<p><strong> </strong>
<p>Following the success of the first Filippa K concept store in Zurich’s Sihlcity, Filippa K now launches a unique new concept store on Schweizergasse. The second store will now open located just a block from the legendary shopping avenue Bahnhofstrasse and next door to the classic department store Globus in the heart of Zurich’s most prestigious shopping area. The new concept store will carry a wide selection of men’s and women’s collections as well as the accessories line from Filippa K &#8211; known for a distinct Scandinavian design style that combines minimal urban elegance with high fashion.
<p><em>“This is the perfect location for us so we’re incredibly happy and proud to open our second concept store in Switzerland on such classic ground”</em>, says Jan Carl Adelswärd, CEO.
<p>Designed by longtime Filippa K architects Aaro Arkitekter, the 90 m2 space is characterised by a stylish fusion of simple geometric forms and sensual natural materials, creating a light, serene ambience of style, simplicity and quality. With floors of diamond milled Swedish limestone, black rubber and wool carpet, the space playfully mixes modern elements such as Corian and Plexiglass with the warm presence of classic elmwood veneer.
<p>Switzerland is an increasingly important market for Filippa K and the company plans to further continue its Swiss expansion.
<p><em>“Switzerland has quickly become an important growth market for us and we want to continue to invest here. The store on Schweizergasse is a natural follow up on our success in Sihlcity”</em>, says Jan Carl Adelswärd, CEO.
<p>The new store opens to the public on Schweizergasse 10 today, followed by an exclusive opening event tonight for a select group of guests from the Zurich fashion, media, music and art scene.<span> </span>
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		<title>Fashion Show</title>
		<link>http://www.filippa-k.com/news/press/fashion-show-fw08.html</link>
		<comments>http://www.filippa-k.com/news/press/fashion-show-fw08.html#comments</comments>
		<pubDate>Mon, 28 Jan 2008 08:57:54 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Press]]></category>
		<category><![CDATA[Collection]]></category>
		<category><![CDATA[Fall/Winter]]></category>
		<category><![CDATA[Fashion Show]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Models]]></category>
		<category><![CDATA[Robert Rydberg]]></category>
		<category><![CDATA[Royal Swedish Opera]]></category>

		<guid isPermaLink="false">http://www.filippa-k.com/?p=1639</guid>
		<description><![CDATA[at the Royal Swedish Opera PRESS Filippa K showed its upcoming fall/winter 2008 collection yesterday in the magnificent Golden Foyer at the Royal Swedish Opera in Stockholm &#8211; a contrast-rich setting for the new collection’s stylish blend of classic elegance and urban 70’s punk. The fashion show also marked the starting point for a partnership [...]]]></description>
			<content:encoded><![CDATA[<h2>at the Royal Swedish Opera</h2>
<p><span style="color: #000000;">PRESS</span> Filippa K showed its upcoming fall/winter 2008 collection yesterday in the magnificent Golden Foyer at the Royal Swedish Opera in Stockholm &#8211; a contrast-rich setting for the new collection’s stylish blend of classic elegance and urban 70’s punk. The fashion show also marked the starting point for a partnership between Filippa K and the Royal Swedish Opera.
<p>The new collection’s playful combination of urban youth and timeless elegance was reflected in the contrast between a modern fashion show and the legendary Golden Foyer of the Royal Swedish Opera. 20 models, styled by Robert Rydberg, showcased the new collection to a select group of guests and members of the international fashion press.
<div class="object"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="src" value="http://www.youtube.com/v/FnwaGnj_mMg&amp;hl=en&amp;fs=1" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/FnwaGnj_mMg&amp;hl=en&amp;fs=1" allowfullscreen="true"></embed></object></div>
<p>“This is a very exciting collection for us, influenced by early seventies England and full of funky contrasts between early punk and classic English refinement, with a dash of humor and sense of not taking yourself too seriously. Imagine a stylish young Lord or Lady in the early seventies who’s gone totally punk.” said Rasmus Wingårdh, Creative Manager.
<p><span id="more-1639"></span>
<p>Inspired by Velvet Underground’s singer Nico, the Filippa K Woman collection is a style conscious  fusion of masculine and feminine elements, letting rebellious punk meet girlish sensuality in the clean, simple design language we associate with Filippa K Woman.
<p>The theme for the Filippa K Man collection is rough elegance. Mixing the classic English with the early days of punk, in its subtler “The Clash” variation with slim fits and playful mix of patterns, rather than hardcore safety pins and shiny studs. All brought together by the marquee sense of Filippa K simplicity.
<p>The use of the Golden Foyer as the location for the fashion show also launched a long-term partnership with Filippa K as the Official Partner to the Royal Swedish Opera during 2008.
<p>“The partnership between Filippa K and the Opera clearly symbolises what Filippa K stands for – the exciting meeting between the modern and the timeless. The Golden Foyer was the perfect place to show this new collection, which is an exciting re-interpretation of our core values style, simplicity and quality.” said Jan Carl Adelswärd, CEO.
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		<title>Rotterdam</title>
		<link>http://www.filippa-k.com/news/stores/rotterdam.html</link>
		<comments>http://www.filippa-k.com/news/stores/rotterdam.html#comments</comments>
		<pubDate>Thu, 15 Nov 2007 09:17:58 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[Press]]></category>
		<category><![CDATA[Stores]]></category>
		<category><![CDATA[Aaro Arkitekter]]></category>
		<category><![CDATA[Collection]]></category>
		<category><![CDATA[Rotterdam]]></category>
		<category><![CDATA[The Netherlands]]></category>

		<guid isPermaLink="false">http://www.filippa-k.com/?p=1680</guid>
		<description><![CDATA[new concept store PRESS Swedish fashion label Filippa K continues its Dutch expansion by opening a uniquely designed concept store in Rotterdam. The Netherlands has become the company’s largest market outside Scandinavia and more Dutch stores are planned for the future. Following two successful Filippa K concept stores in Amsterdam, Filippa K continues to expand [...]]]></description>
			<content:encoded><![CDATA[<h2>new concept store</h2>
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<p><span style="color: #000000;">PRESS</span> Swedish fashion label Filippa K continues its Dutch expansion by opening a uniquely designed concept store in Rotterdam. The Netherlands has become the company’s largest market outside Scandinavia and more Dutch stores are planned for the future.
<p>Following two successful Filippa K concept stores in Amsterdam, Filippa K continues to expand in the Netherlands with a new concept store on the up and coming van Olden-barneveltstraat street in Rotterdam. This new store will carry a wide selection of men’s, women’s and accessories from Filippa K &#8211; known for a distinct Scandinavian design style that combines minimal urban elegance with high fashion.
<p>Designed by longtime Filippa K collaborator Aaro Arkitekter, the 130 m2 store is all about light and space &#8211; with clean horizontal lines and playful contrasts between depth and surfaces. There is a sophisticated, minimalist elegance to the space, juxtaposed with decorative de- tails and natural materials to create a peaceful ambience of style, simplicity and quality. The subdued white walls, clean Cyrian surfaces and white Carrera marble floors has been carefully combined with sensual elements like natural sisel hemp and soft grey wool.
<p>The Netherlands has become Filippa K’s largest market outside of Scandinavia and the company plans to further continue its expansion in the Netherlands. In addition to the concept stores in Rotterdam and Amsterdam, the company is already looking at the Hague. Filippa K is also represented by some 76 selected retailers throughout the Netherlands.
<p><em>“Holland is one of our most important markets outside of Scandinavia and a key priority in terms of growth. The store in Rotterdam is a natural follow up on our success in Amsterdam. The store itself clearly reflects the Filippa K design principles of timeless simplicity with contemporary edge,”</em> says Jan Carl Adelswärd, CEO.
<p>The new store is opened to the public on van Oldenbarneveldstraat 95 and tonight there will be an exclusive opening event for specially selected guests from the Rotterdam fashion, media, music and art scene.<span> </span>
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		<title>Brussels</title>
		<link>http://www.filippa-k.com/news/stores/brussels.html</link>
		<comments>http://www.filippa-k.com/news/stores/brussels.html#comments</comments>
		<pubDate>Thu, 20 Sep 2007 09:16:35 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[Press]]></category>
		<category><![CDATA[Stores]]></category>
		<category><![CDATA[Aaro Arkitekter]]></category>
		<category><![CDATA[Belgium]]></category>
		<category><![CDATA[Brussels]]></category>
		<category><![CDATA[Collection]]></category>
		<category><![CDATA[Design]]></category>

		<guid isPermaLink="false">http://www.filippa-k.com/?p=1676</guid>
		<description><![CDATA[third concept store in Belgium PRESS Filippa K is launching a unique concept store in Brussels, its third store in Belgium. The new store will offer the full range of Filippa K women’s and men’s fashion, shoes and accessories. With more stores planned for the future, Filippa K continues its expansion in Belgium and Europe. [...]]]></description>
			<content:encoded><![CDATA[<h2>third concept store in Belgium</h2>
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<p><span style="color: #000000;">PRESS</span> Filippa K is launching a unique concept store in Brussels, its third store in Belgium. The new store will offer the full range of Filippa K women’s and men’s fashion, shoes and accessories. With more stores planned for the future, Filippa K continues its expansion in Belgium and Europe.
<p>Following two successful Filippa K concept stores in Antwerp, Filippa K now opens a unique new concept store on Rue Antoine Dansaertstraat 40-42, one of Brussels’ most happening streets. The new store will carry the entire product range from Filippa K &#8211; known for a distinct Scandinavian design style that combines minimal urban elegance with high fashion. “We’re thrilled to open this new concept store in such a perfect location in Brussels.
<p><em>&#8220;Belgium is one of the most exciting fashion scenes in Europe and one of our fastest growing markets. We see great opportunities for Filippa K in Belgium and will continue to invest here, probably opening yet another two or three stores in the near future.”</em> says Jan Carl Adelswärd, CEO.
<p>Carefully designed by Aaro Arkitekter, the unusual architecture of the 250 m2 store compellingly reflects the marquee Filippa K design principles of ”timeless simplicity with contemporary edge”. There is a playful urban roughness to the space that has been juxtaposed with clean, calm interiors to create a unique atmosphere of style, simplicity and quality.
<p>The store’s unique outline is a 40 meters long sequence of rooms with varying shapes and light designs. From the entrance on the street, the store runs like a river across two backyards all the way to another building across the yard. Inside, there is a tranquil ambience of minimalistic elegance with generous skylights, subdued white walls and natural materials.
<p>The new store will have an exclusive grand opening tonight for some 300 specially selected guests from the Brussels fashion, media, music and art scene.<span> </span>
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		<title>Spring/Summer 2008</title>
		<link>http://www.filippa-k.com/news/press/filippa-k-outdoor-show-rich-in-contrast.html</link>
		<comments>http://www.filippa-k.com/news/press/filippa-k-outdoor-show-rich-in-contrast.html#comments</comments>
		<pubDate>Thu, 28 Jun 2007 09:40:38 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[Press]]></category>
		<category><![CDATA[Collection]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Models]]></category>
		<category><![CDATA[Robert Rydberg]]></category>
		<category><![CDATA[Spring/Summer]]></category>
		<category><![CDATA[Water Reservoir]]></category>

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		<description><![CDATA[presented at unique water reservoir PRESS Last night, Filippa K presented its spring/summer 2008 show under the massive columns of the monumental Ugglevik Reservoir in Stockholm. This unique neoclassical concrete structure offered an effective setting for a playfully colourful new collection rich in contrast, inspired by the American Fifties, contemporary action sports and artist Mark [...]]]></description>
			<content:encoded><![CDATA[<h2>presented at unique water reservoir</h2>
<p><span style="color: #000000;">PRESS</span> Last night, Filippa K presented its spring/summer 2008 show under the massive columns of the monumental Ugglevik Reservoir in Stockholm. This unique neoclassical concrete structure offered an effective setting for a playfully colourful new collection rich in contrast, inspired by the American Fifties, contemporary action sports and artist Mark Rothko.<br />
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<p>The show’s magnificent location is one of Stockholm’s best kept secrets: Paul Hedkvist’s gigantic neoclassical water reservoir high up on a forested hill in the Royal Djurgården park – a monumental Parthenon-inspired concrete structure from 1935, which enormous water tank stands 20 meters above ground on 64 massive concrete columns.
<p>Bordered by a 94 meters long u-shaped catwalk, the audience was sitting under the reservoir on an elevated platform in the middle of the enormous 2600 m2 outdoor room. Against a 230 m2 white fabric backdrop, 30 Robert Rydberg-styled models showcased the collection to over 500 exclusive guests, including several key members of the international fashion press, who had flown to Stockholm for the occasion.
<p><em>“This collection is a lot about contrasts. Sporty, military elements meet the airy, the classical, the elegant. So what better setting for this show than something as full of contrasts as a giant neoclassical concrete reservoir in the middle of Stockholm?”</em> says Filippa Knutsson, Creative Director.
<p>The upcoming Filippa K Woman collection is full of playful contrasts between sporty functionalism and classical elegance in both materials and cuts, with details from the world of sports parachuting as well as bold colour effects inspired by the paintings of Mark Rothko.
<p>The Filippa K Man collection is casually masculine with strong influences from the rockabilly, biker and army aesthetics of the American fifties.
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		<title>Düsseldorf</title>
		<link>http://www.filippa-k.com/news/stores/dusseldorf.html</link>
		<comments>http://www.filippa-k.com/news/stores/dusseldorf.html#comments</comments>
		<pubDate>Wed, 23 May 2007 09:14:38 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[Press]]></category>
		<category><![CDATA[Stores]]></category>
		<category><![CDATA[Aaro Arkitekter]]></category>
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		<category><![CDATA[Design]]></category>
		<category><![CDATA[Düsseldorf]]></category>
		<category><![CDATA[Germany]]></category>

		<guid isPermaLink="false">http://www.filippa-k.com/?p=1672</guid>
		<description><![CDATA[store opening PRESS Filippa K steps up the pace of its German expansion by opening a 380 m2 concept store on Breite Straße in Düsseldorf. Germany has become the company’s most important growth market and Düsseldorf is the fourth German store in less than a year, with a planned total of 12 German stores over [...]]]></description>
			<content:encoded><![CDATA[<h2>store opening</h2>
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<p><span style="color: #000000;">PRESS</span> Filippa K steps up the pace of its German expansion by opening a 380 m2 concept store on Breite Straße in Düsseldorf. Germany has become the company’s most important growth market and Düsseldorf is the fourth German store in less than a year, with a planned total of 12 German stores over the next four years.<strong><span> </span></strong>
<p>The 380 m2 Filippa K store on Breite Straße will be the largest in Germany, carrying for the first time the entire range of Filippa K concepts: men’s and women’s fashion collections, shoes, bags, accessories, as well as Filippa K Ease, the special line for comfortly elegant leisure, yoga and recreation.
<p><em>”This is the first store in Germany to offer our entire range of design and fashion. Düsseldorf is a key fashion city in Germany and I’m excited to see people’s response to what is really the full Filippa K experience.”</em> says Filippa Knutsson, Creative Director.
<p>Germany has become Filippa K’s most important growth market. In addition to Düsseldorf, Filippa K has opened three major concept stores in Munich and Berlin since 2006, with eight more stores planned over the next four years. Filippa K is also represented by some 100 selected retailers throughout Germany, such as Feldenkirchen in Hamburg, Fashion Clinic in Düsseldorf and Stierblut in Munich.
<p><em>“Long term we see Germany as Filippa K’s largest and most important market – and Düsseldorf is simply a must if you’re serious about making it in Germany. Within four years, we plan to have at least 12 Filippa K stores in Germany and are already looking at Hamburg, Cologne, Bonn and Dortmund”,</em> says Anders Wiberg, Managing Director.
<p>Designed by AARO Arkitekter, the Düsseldorf flagship store not only carries the entire range of Filippa K lines, its very architecture embodies the distinct Filippa K design style of combining minimal urban elegance with contemporary edge. The serene, sophisticated ambience is enhanced by exceptionally high ceilings and breathtaking 24 m of glass windows. The interior is marked by clean black and white surfaces with integrated shelves and racks juxtaposed with abstract modern furniture against a shiny black epoxy floor.
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