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	<title>Filippa K &#187; 2009</title>
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	<link>http://www.filippa-k.com</link>
	<description>Filippa K is the leading Scandinavian fashion brand with a design and look that breathes style, simplicity and quality. Filippa K is sold in 20 markets all over the world, through 40 Filippa K stores, 25 Filippa K shop-in-shops and 700 selected premium retailers.</description>
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		<title>Moments</title>
		<link>http://www.filippa-k.com/news/campaign-2.html</link>
		<comments>http://www.filippa-k.com/news/campaign-2.html#comments</comments>
		<pubDate>Tue, 17 Feb 2009 14:29:30 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[2009]]></category>
		<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Mojave Desert]]></category>
		<category><![CDATA[Patrik Sehlstedt]]></category>
		<category><![CDATA[Spring/Summer]]></category>

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		<description><![CDATA[This season reflects lightness, purity and simplicity. If you wish to receive our collection booklet...]]></description>
			<content:encoded><![CDATA[<h2>Spring/Summer 2009</h2>
<div id="attachment_4270" class="wp-caption alignnone" style="width: 654px"><img class="size-full wp-image-4270" title="16_030" src="http://www.filippa-k.com/wp-content/uploads/2009/02/16_030.jpg" alt="oo" width="644" height="483" /></dt>
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<dt class="wp-caption-dt"><img class="size-full wp-image-4271" title="bild-18_057_03" src="http://www.filippa-k.com/wp-content/uploads/2009/02/bild-18_057_03.jpg" alt="oo" width="644" height="452" /><p class="wp-caption-text">Photographer: Patrik Sehlstedt/Adamsky</p></div>
<p>When talking about the Spring/Summer 2009 collection we have always said that we wanted this season to reflect lightness, purity and simplicity. If you wish to receive our collection booklet to your home <a href="http://www.filippa-k.com/FAF" target="_blank">sign up &gt;&gt;</a>
<p><span id="more-4253"></span>
<p>When we shoot the campaign we wanted to showcase the sensuality and romantic mood that we felt the collection was filled with and decided to work against the minimalist backdrop of the Mojave desert in order for the clothes to speak for themselves.
<p><a href="../collection/woman"></a>

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		<slash:comments>0</slash:comments>
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		<title>Filippa K Man</title>
		<link>http://www.filippa-k.com/news/filippa-k-man.html</link>
		<comments>http://www.filippa-k.com/news/filippa-k-man.html#comments</comments>
		<pubDate>Tue, 10 Feb 2009 17:40:02 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[2009]]></category>
		<category><![CDATA[Classic]]></category>
		<category><![CDATA[Man]]></category>
		<category><![CDATA[Spring/Summer]]></category>
		<category><![CDATA[Tailoring]]></category>

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		<description><![CDATA[Classic pieces in a milky, dusty colour palette with the addition of unexpected tailoring details...]]></description>
			<content:encoded><![CDATA[<h2>Spring Summer 2009</h2>
<div id="attachment_4234" class="wp-caption alignnone" style="width: 654px"><a href="http://www.filippa-k.com/collection/man"><img class="size-full wp-image-4234" title="s09_man" src="http://www.filippa-k.com/wp-content/uploads/2009/02/s09_man.jpg" alt="Click on image to view collection &gt;&gt;" width="644" height="382" /></a><p class="wp-caption-text">Click on image to view collection &gt;</p></div>
<p>For Spring Summer 2009 Filippa K Man explores the possibilities of classic pieces in a milky, dusty colour palette with the addition of unexpected tailoring details.
<p>The silhouette is reminiscent of a 70’s type aesthetics but employs a cleaner expression through subtle modern tailoring rather than exaggerated cuts and bold colours.
<p>Contrasting linings and cleaver details are placed on insides and thus meant for the wearer rather than the spectator.  A classic dressed elegance and masculine shape is juxtaposed by an unconventional array of blues and greys; pistachios and corals ad yet another dimension.
<p>A confident man who appreciates subtle details yet bemuses at the joie de vivre of times gone by characterizes Filippa K Man for Spring Summer 2009.
<p><a href="http://www.filippa-k.com/collection/man">View collection &gt;</a>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Filippa K Woman</title>
		<link>http://www.filippa-k.com/news/filippa-k-woman.html</link>
		<comments>http://www.filippa-k.com/news/filippa-k-woman.html#comments</comments>
		<pubDate>Tue, 10 Feb 2009 16:44:55 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[2009]]></category>
		<category><![CDATA[Spring/Summer]]></category>
		<category><![CDATA[Woman]]></category>

		<guid isPermaLink="false">http://www.filippa-k.com/category/.html</guid>
		<description><![CDATA[Girlish innocence juxtaposed by an undertone of maturity and sensuality...]]></description>
			<content:encoded><![CDATA[<h2>Spring Summer 2009</h2>
<div id="attachment_4233" class="wp-caption alignnone" style="width: 654px"><a href="http://www.filippa-k.com/collection/woman"><img class="size-full wp-image-4233" title="s09_woman" src="http://www.filippa-k.com/wp-content/uploads/2009/02/s09_woman.jpg" alt="Click image to view collection images &gt;" width="644" height="382" /></a><p class="wp-caption-text">Click on image to view collection &gt;</p></div>
<p>Filippa K Spring Summer 2009 employs the aesthetic of minimalism yet plays with a girlish innocence juxtaposed by an undertone of maturity and sensuality.
<p>The silhouette puts emphasis on volume in maxi pants and full skirts whilst tops remain short and boxy, hence creating a strong triangular silhouette. Materials are often soft and feminine in relaxed and sun-bleached colours. Draping and pleats are contrasted by strong shoulders and nipped in waists.
<p>The contradiction yet the kinship of combining a young college vibe with feminine and classic tailoring details creates a balance; but nevertheless a feeling of the unexpected.  Thus, the aim of an aesthetic expression that speaks to a nuanced woman is embodied in Spring Summer 2009 and captures the complex yet carefree spirit of Filippa K.
<p><a href="http://www.filippa-k.com/collection/woman">View collection &gt;</a>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Mojave Desert</title>
		<link>http://www.filippa-k.com/news/mojave-desert.html</link>
		<comments>http://www.filippa-k.com/news/mojave-desert.html#comments</comments>
		<pubDate>Fri, 06 Feb 2009 12:58:57 +0000</pubDate>
		<dc:creator>Filippa K</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[2009]]></category>
		<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Mojave Desert]]></category>
		<category><![CDATA[Spring/Summer]]></category>

		<guid isPermaLink="false">http://www.filippa-k.com/category/.html</guid>
		<description><![CDATA[Spring/Summer 2009]]></description>
			<content:encoded><![CDATA[<h2>Spring/Summer 2009</h2>
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