Interview
Filippa Knutsson

Filippa Knutsson
What inspires you?
To observe everyday life and real people “on the streets”. I’m also inspired by my own need and desires of course.

Filippa Knutsson
What inspires you?
To observe everyday life and real people “on the streets”. I’m also inspired by my own need and desires of course.

As a designer, inspiration often reveals itself in the littlest things and the end result may very well not show evident tell-tell signs of its orgin, although it is where the seed was planted.
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The Filippa K philosophy is based on the concepts Style, Simplicity and Quality. We apply these values to every detail of everything we do; the look and feel of our fashion, the design and ambience of our stores, the direction of our shows, the artistic photographs of our ads and the way in which we meet our customers.